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Focusing on both research and practical applications, this introductory text provides a comprehensive overview of business model innovation. It is designed for students, researchers, and senior executives, offering insights into key areas and a deeper understanding of the theoretical foundations that support innovative business models.
Acquisto del libro
Business Model Innovation, Chander Velu
- Lingua
- Pubblicato
- 2024
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- Sottotitolo
- A Blueprint for Strategic Change
- Lingua
- Inglese
- Autori
- Chander Velu
- Editore
- Cambridge University Press
- Pubblicato
- 2024
- Formato
- Copertina rigida
- Pagine
- 306
- ISBN13
- 9781009181716
- Serie
- Valutazione
- 5 su 5
- Descrizione
- Focusing on both research and practical applications, this introductory text provides a comprehensive overview of business model innovation. It is designed for students, researchers, and senior executives, offering insights into key areas and a deeper understanding of the theoretical foundations that support innovative business models.