Bookbot
Esaurito
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being
Michael R. Solomon Consumer behavior. Buying, having, and being

Consumer behavior. Buying, having, and being

Valutazione del libro

Aggiungi una valutazione

Parametri

  • 640pagine
  • 23 ore di lettura

Maggiori informazioni sul libro

In this textbook on consumer behaviour the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers.

Acquisto del libro

Consumer behavior. Buying, having, and being, Michael R. Solomon

Lingua
Pubblicato
2013
product-detail.submit-box.info.binding
(In brossura)
Ti avviseremo via email non appena lo rintracceremo.

Metodi di pagamento

3,9
Molto buono
9 Valutazioni
Aggiungi una valutazione

Qui potrebbe esserci la tua recensione.

Titolo
Consumer behavior. Buying, having, and being
Lingua
Inglese
Editore
Pearson
Pubblicato
2013
Formato
In brossura
Pagine
640
ISBN10
0273767313
ISBN13
9780273767312
Serie
Tag
Saggistica, Scienze sociali, Libri di testo, Commercio, Business & Management, Temi psicologici, Psicologia, Economia
Valutazione
3,9 su 5
Descrizione
In this textbook on consumer behaviour the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers.