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Managing across cultures

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A solid theoretical framework, thoroughly integrated with research, should provide students with invaluable insight into application in the real world and there is a framework for analyzing national culture which can also be applied to other cultural spheres - regional, industry, corporate and functional/professional - providing students with an understanding of how any business encounter represents the interaction of several cultural spheres. Case studies are drawn from around the world.

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Managing across cultures, Susan C. Schneider, Jean-Louis Barsoux

Lingua
Pubblicato
2003
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Lingua
Inglese
Pubblicato
2003
Formato
In brossura
Pagine
330
ISBN10
027364663x
ISBN13
9780273646631
Serie
Valutazione
3,3 su 5
Descrizione
A solid theoretical framework, thoroughly integrated with research, should provide students with invaluable insight into application in the real world and there is a framework for analyzing national culture which can also be applied to other cultural spheres - regional, industry, corporate and functional/professional - providing students with an understanding of how any business encounter represents the interaction of several cultural spheres. Case studies are drawn from around the world.