Time to Lead

Autori

• Nirmalya Kumar

Parametri

• Leadership

Maggiori informazioni sul libro

What can today's corporate leaders learn from decisions of leaders who changed the course of world history? Jan Benedict Steenkamp, Knox Massey Distinguished Professor of Marketing, and one of the world's leading thinkers on global strategy and branding, is passionate about history, and his book offers important answers to that question.

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Lingua: Inglese

Pubblicato: 2020

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