Crafting and Executing Strategy

Autori

• Arthur A. Thompson
• Alonzo J. Strickland
• John E Gamble

Parametri

• 1184 pagine
• 42 ore di lettura

• Business & Management
• Commercio
• Libri di testo
• Manuali e guide
• Saggistica

Maggiori informazioni sul libro

Crafting and Executing Strategy presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

Lingua: Inglese

Pubblicato: 2010

(In brossura)