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The Company and the Activist

Going Beyond PR

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Focusing on the emergence of a new type of activist, the book delves into the significant impact these groups have on business reputations and operations. It emphasizes the importance of understanding these communities and their motivations, urging business leaders to recognize their influence. Practical strategies are provided for navigating the evolving landscape, highlighting the need for proactive engagement and adaptation to maintain organizational integrity and success.

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The Company and the Activist, Stuart Thomson

Lingua
Pubblicato
2024
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(Copertina rigida)
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Metodi di pagamento

Sottotitolo
Going Beyond PR
Lingua
Inglese
Pubblicato
2024
Formato
Copertina rigida
Pagine
158
ISBN13
9781032444000
Serie
Descrizione
Focusing on the emergence of a new type of activist, the book delves into the significant impact these groups have on business reputations and operations. It emphasizes the importance of understanding these communities and their motivations, urging business leaders to recognize their influence. Practical strategies are provided for navigating the evolving landscape, highlighting the need for proactive engagement and adaptation to maintain organizational integrity and success.