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The book challenges traditional marketing approaches, asserting that conventional methods are no longer effective. It emphasizes the importance of prioritizing customer engagement and understanding community needs over merely broadcasting messages to a limited audience. Readers will discover strategies to cultivate meaningful connections by actively listening to their customers and adapting to their preferences, ultimately leading to more impactful marketing efforts.
Acquisto del libro
The End of Marketing, Carlos Gil
- Lingua
- Pubblicato
- 2021
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