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Media professionals will find essential skills to navigate finance and money in this guide. It offers insights into interpreting key financial data about companies, enabling readers to effectively incorporate this research into engaging stories and messages. The focus is on empowering professionals to enhance their storytelling by grounding it in financial understanding, making it a valuable resource for those in the media industry.
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A Wall Street Guidebook for Journalism and Strategic Communication, Alecia Swasy
- Lingua
- Pubblicato
- 2020
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- (Copertina rigida)
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Metodi di pagamento
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- Lingua
- Inglese
- Autori
- Alecia Swasy
- Editore
- Routledge
- Pubblicato
- 2020
- Formato
- Copertina rigida
- Pagine
- 151
- ISBN13
- 9780367348038
- Serie
- Tag
- Saggistica, Arte / Cultura, Storia, Commercio, Business & Management, Giornalismo e Pubblicistica, Marketing e PR
- Descrizione
- Media professionals will find essential skills to navigate finance and money in this guide. It offers insights into interpreting key financial data about companies, enabling readers to effectively incorporate this research into engaging stories and messages. The focus is on empowering professionals to enhance their storytelling by grounding it in financial understanding, making it a valuable resource for those in the media industry.