Communicating Fashion Brands

Theoretical and Practical Perspectives

Autori

• Emily Huggard
• Jon Cope

Parametri

• 172 pagine
• 7 ore di lettura

• Moda

Maggiori informazioni sul libro

Exploring the communication strategies of fashion brands, this book delves into their societal significance and cultural implications. It examines how these brands convey messages and the impact of their practices on broader cultural narratives. Through insightful analysis, it reveals the deeper meanings behind fashion communication and its relevance in contemporary society.

Lingua: Inglese

Pubblicato: 2020

(In brossura)