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Focusing on the concept of return on investment (ROI), this book emphasizes the critical role of demonstrating value in sales. It explores strategies and techniques that empower sales professionals to effectively communicate the benefits of their products or services. By mastering the art of proving ROI, readers can enhance their selling skills and increase their success in closing deals, making it a valuable resource for anyone looking to excel in sales.
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The Value Sale, Ian Campbell
- Lingua
- Pubblicato
- 2023
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