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Depth Public Relations

After the Masquerade

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  • 198pagine
  • 7 ore di lettura

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Focusing on the evolution of promotional communication, this book delves into the significance of public relations (PR) in shaping perceptions and strategies. It examines how PR has transformed over time, highlighting its impact on various sectors and its essential role in modern communication practices. Through insightful analysis, the text offers a comprehensive understanding of PR's influence on public discourse and marketing.

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Depth Public Relations, Johanna Fawkes

Lingua
Pubblicato
2022
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Sottotitolo
After the Masquerade
Lingua
Inglese
Pubblicato
2022
Formato
Copertina rigida
Pagine
198
ISBN13
9780815358732
Serie
Tag
Saggistica, Commercio, Business & Management, Marketing e PR
Descrizione
Focusing on the evolution of promotional communication, this book delves into the significance of public relations (PR) in shaping perceptions and strategies. It examines how PR has transformed over time, highlighting its impact on various sectors and its essential role in modern communication practices. Through insightful analysis, the text offers a comprehensive understanding of PR's influence on public discourse and marketing.