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Breaking Boundaries

A Student's Guide to International Marketing Strategy

Autori

Lincoln

Parametri

Pagine: 80pagine
Tempo di lettura: 3ore

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An effective international marketing strategy is essential for businesses seeking to expand globally, enabling them to access untapped markets and increase revenue. It emphasizes the importance of adapting marketing efforts to diverse cultural contexts, helping companies build strong brand identities abroad. Additionally, the strategy equips businesses to compete globally by differentiating their offerings and leveraging economies of scale. It also fosters innovation, encouraging students to develop creative solutions that address the dynamic needs of consumers in various markets.

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Breaking Boundaries, Lincoln

Lingua
Pubblicato: 2023
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Titolo: Breaking Boundaries
Sottotitolo: A Student's Guide to International Marketing Strategy
Lingua: Inglese
Autori: Lincoln
Editore: Self
Pubblicato: 2023
Formato: In brossura
Pagine: 80
ISBN13: 9788119669844
Tag: Narrativa, Umorismo
Descrizione: An effective international marketing strategy is essential for businesses seeking to expand globally, enabling them to access untapped markets and increase revenue. It emphasizes the importance of adapting marketing efforts to diverse cultural contexts, helping companies build strong brand identities abroad. Additionally, the strategy equips businesses to compete globally by differentiating their offerings and leveraging economies of scale. It also fosters innovation, encouraging students to develop creative solutions that address the dynamic needs of consumers in various markets.