Superconsumers

Autori

• Eddie Yoon

Parametri

• Commercio e vendita
• Economia e affari
• Imprenditoria

Maggiori informazioni sul libro

Part 1. An introduction to superconsumers: Making your best customers better -- Part 2. How they did it: TK (Kraft) -- TK (Easy Grocery) -- TK (American Girl) -- Part 3. How you can do it: Building relationships -- Influencing other customers -- Using data and aligning your organization -- Building a culture

Per saperne di più

Lingua: Inglese

(Copertina rigida)