Groundswell : Winning in a World Transformed by Social Technologies

Autori

• Charlene Li
• Josh Bernoff

Parametri

• 332 pagine
• 12 ore di lettura

• Commercio e vendita
• Computer, IT, programmazione
• Economia e affari
• Saggistica
• Tecnologia e tecnica

Maggiori informazioni sul libro

Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have designed a four-step process for building these technologies into a business.

Lingua: Inglese

Pubblicato: 2011

(In brossura)