Scholarly Publishing in the Humanities, 2000-2024

Marketing and Communications Challenges and Opportunities

Autori

• Albert N. Greco

Parametri

• 196 pagine
• 7 ore di lettura

• Altri libri di testo
• Business & Management
• Giornalismo e Pubblicistica
• Libri di testo

Maggiori informazioni sul libro

Focusing on the challenges and opportunities in scholarly publishing within the humanities, this book analyzes the landscape in the U.S. since 2000. It utilizes statistical surveys to examine various publishing avenues, including university presses and self-publishing, while addressing shifts in higher education funding and the influence of disruptive technologies like AI. The author emphasizes the significance of global markets and offers insights into the evolving practices and theories that underscore the critical role of humanities publishing in academia.

Lingua: Inglese

Pubblicato: 2024

(Copertina rigida)