Mobile Commerce 3.0

Autori

• Ruxiang Jiang

Parametri

• 128 pagine
• 5 ore di lettura

• Business & Management
• Commercio
• Saggistica

Maggiori informazioni sul libro

Mobile Commerce 3.0  tells the story of a new era of mobile Internet connectivity in which the media provides the business community with a new platform for opportunities and challenges, bringing back the impulses of early human tribal survival. In elaborating various breakthroughs of this era, the author reveals the abundant advantages of “Internet+”, and explores how this new technology has redefined mobile commerce from a theoretical and strategic perspective. Diversification, freedom and equality are shown to be at the core of the new ecology of mobile e-commerce, as well as the chief motivations of the new Internet age. As for future development, the author looks forward to the ways in which tribal e-commerce will upgrade humans and technology from its 2.0 stage to a 3.0 era.

Lingua: Inglese

Pubblicato: 2020

(In brossura)