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Colour Hunting

How Colour Influences What We Buy, Make and Feel

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  • 264pagine
  • 10 ore di lettura

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Color is essential in visual experiences, influencing fields like design, fashion, architecture, and art. In our globalized world, color communicates more quickly than other forms. Recent artistic and design experiments showcase an enduring fascination with color, while research highlights its role in identifying cultures and capturing attention in urban environments. Beyond visual appeal, scientific studies demonstrate that color can stimulate other senses, such as touch and taste. Projects focused on well-being and healing further underscore the growing interest in color. This book presents a collection of projects, richly illustrated with photographs and drawings, that explore innovative techniques and experiments in color application, ranging from small-scale DIY approaches to large-scale research by international companies. It is organized into three chapters: commerce (sell, buy), aesthetics (make), and well-being (feel). Each chapter features illustrated pages followed by detailed case studies and interviews that delve into the significance of color in branding and design choices. Insights from experts, including Issey Miyake and Leatrice Eiseman, enhance the narrative, while the author, Jeanne Tan, contributes her experience from various international magazines.

Acquisto del libro

Colour Hunting, Hedwig van Onna, Jeanne Tan, Hanneke Kamphuijs, Anne Bokern

Lingua
Pubblicato
2011
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(In brossura),
Condizioni del libro
In buone condizioni
Prezzo
23,49 €

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Titolo
Colour Hunting
Sottotitolo
How Colour Influences What We Buy, Make and Feel
Lingua
Inglese
Pubblicato
2011
Formato
In brossura
Pagine
264
ISBN10
9077174273
ISBN13
9789077174272
Serie
Valutazione
3,5 su 5
Descrizione
Color is essential in visual experiences, influencing fields like design, fashion, architecture, and art. In our globalized world, color communicates more quickly than other forms. Recent artistic and design experiments showcase an enduring fascination with color, while research highlights its role in identifying cultures and capturing attention in urban environments. Beyond visual appeal, scientific studies demonstrate that color can stimulate other senses, such as touch and taste. Projects focused on well-being and healing further underscore the growing interest in color. This book presents a collection of projects, richly illustrated with photographs and drawings, that explore innovative techniques and experiments in color application, ranging from small-scale DIY approaches to large-scale research by international companies. It is organized into three chapters: commerce (sell, buy), aesthetics (make), and well-being (feel). Each chapter features illustrated pages followed by detailed case studies and interviews that delve into the significance of color in branding and design choices. Insights from experts, including Issey Miyake and Leatrice Eiseman, enhance the narrative, while the author, Jeanne Tan, contributes her experience from various international magazines.