Consumer Behaviour

Autori

• Michael R. Solomon

Parametri

• 728 pagine
• 26 ore di lettura

• Business & Management
• Commercio
• Marketing & Vendite
• Saggistica

Maggiori informazioni sul libro

Consumer Behaviour Third European Enhanced Media Edition New and exclusive to this Enhanced Media Edition: *Interactive e-study guide full of animated exercises adds colourful depth to each topic great for revision*Quick tests throughout each chapter to enhance and test your knowledge*Find out what kind of consumer you are by taking self-assessment quizzes.

Lingua: Inglese

Pubblicato: 2006

(In brossura)