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How to Write a Marketing Plan
Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
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This comprehensive guide focuses on developing essential marketing skills, offering a step-by-step approach to researching and crafting effective marketing plans. It covers the execution of marketing audits and provides strategies for setting cost-effective budgets, making it a valuable resource for anyone looking to enhance their marketing expertise.
Acquisto del libro
How to Write a Marketing Plan, John Westwood
- Lingua
- Pubblicato
- 2025
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- (Copertina rigida)
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- Sottotitolo
- Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
- Lingua
- Inglese
- Autori
- John Westwood
- Editore
- Kogan Page Ltd
- Pubblicato
- 2025
- Formato
- Copertina rigida
- Pagine
- 184
- ISBN13
- 9781398619869
- Serie
- Valutazione
- 3 su 5
- Descrizione
- This comprehensive guide focuses on developing essential marketing skills, offering a step-by-step approach to researching and crafting effective marketing plans. It covers the execution of marketing audits and provides strategies for setting cost-effective budgets, making it a valuable resource for anyone looking to enhance their marketing expertise.