Managing innovation : integrating technological, market and organizational change

Autori

• Joe Tidd
• J. R. Bessant
• Keith Pavitt

Parametri

• Commercio e vendita
• Economia e affari
• Gestione
• Libri di testo
• Saggistica

Maggiori informazioni sul libro

This text seeks to provide a framework which integrates the management of technological, market and organizational innovation. The key themes include the identification and development of core competencies, and the constraints imposed by different technologies and markets.

Lingua: Inglese

Pubblicato: 1997