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Parametri
- 274pagine
- 10 ore di lettura
Maggiori informazioni sul libro
Marketing the Arts introduces students, young professionals, and even seasoned veterans to new and refined marketing approaches-by drawing on marketing theory as it is used by huge multi-nationals, exploring such theories in the context of creative ventures generally, and the fine and performing arts specifically.
Acquisto del libro
Marketing the Arts, Anthony Rhine
- Lingua
- Pubblicato
- 2020
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- (In brossura)
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- Titolo
- Marketing the Arts
- Lingua
- Inglese
- Autori
- Anthony Rhine
- Editore
- Rowman & Littlefield
- Pubblicato
- 2020
- Formato
- In brossura
- Pagine
- 274
- ISBN10
- 1538128950
- ISBN13
- 9781538128954
- Serie
- Descrizione
- Marketing the Arts introduces students, young professionals, and even seasoned veterans to new and refined marketing approaches-by drawing on marketing theory as it is used by huge multi-nationals, exploring such theories in the context of creative ventures generally, and the fine and performing arts specifically.