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The book provides an in-depth and accessible exploration of the U.S. television industry's business, financial, and legal frameworks. It highlights the industry's deal-making practices, making it a valuable resource for students and professionals alike. Ken Basin, a respected television executive and Harvard lecturer, updates this edition to reflect the latest developments in the industry, ensuring readers gain a thorough understanding of its complexities.
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The Business of Television, Ken Basin
- Lingua
- Pubblicato
- 2024
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