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Focusing on the fundamentals of public relations, this book serves as a quick-start guide to its various theories and practices. It presents a concise and accessible alternative to mainstream resources, making it an ideal introduction for those new to the field. With a comprehensive overview, it covers essential concepts and techniques, equipping readers with the foundational knowledge needed to understand and engage in public relations effectively.
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Absolute Essentials of Public Relations, Barbara Desanto, Danny Moss
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- Pubblicato
- 2024
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