Maggiori informazioni sul libro
Brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy.
Acquisto del libro
Exploring corporate strategy, Gerry Johnson, Kevan Scholes, Richard Whittington
- Lingua
- Pubblicato
- 2008
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- (In brossura)
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