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Brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy.
Acquisto del libro
Exploring corporate strategy, Gerry Johnson, Kevan Scholes
- Lingua
- Pubblicato
- 1997
- product-detail.submit-box.info.binding
- (In brossura)
Metodi di pagamento
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- Lingua
- Inglese
- Autori
- Gerry Johnson, Kevan Scholes
- Editore
- Prentice Hall
- Pubblicato
- 1997
- Formato
- In brossura
- Pagine
- 736
- ISBN10
- 0135256356
- ISBN13
- 9780135256350
- Serie
- Valutazione
- 4 su 5
- Descrizione
- Brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy.