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Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream CustomersGeoffrey A. MooreEsaurito4,2Avvisami
Creative selection : inside Apple's design process during the golden age of Steve JobsKen KociendaEsaurito4,1Avvisami
Modern Software Engineering : Doing What Works to Build Better Software FasterDavid FarleyEsaurito4,1Avvisami
The startup owner's manual. The Step-by-step guide for building a great companySteve BlankEsaurito4,1Avvisami
The innovator's dilemma : the revolutionary book that will change the way you do businessClayton M. ChristensenEsaurito4,1Avvisami
Seductive interaction design. Creating playful, fun, and effective user experiencesStephen P. AndersonEsaurito4,1Avvisami
Becoming a Technical Leader: An Organic Problem-Solving ApproachGerald M. WeinbergEsaurito4,1Avvisami
Pivot to the future : discovering value and creating growth in a disrupted worldOmar AbboshEsaurito3,0Avvisami
Blitzscaling: the lightning-fast path to building massively valuable companiesReid HoffmanEsaurito4,1Avvisami